香港超級馬拉松協會在舉辦運動賽事的同時不忘社會責任,關照弱勢群體,引領公益創新。

  • 贊助弱勢群體

在賽事舉辦期間,香港超級馬拉松協會聯同贊助商積極關注弱勢群體,為熱愛運動的弱勢人士送去力所能及的支持。2015年香港超級馬拉松100公里賽暨活力葵青杯比賽期間,香港超級馬拉松協會和贊助商SKECHERS為香港匡智獅子會晨崗學校和屯門庇護工廠的智障人士贈送跑鞋等用品,體現了本次比賽追求的“社會共融”理念。

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  • 創造公平機會

視障群體因為視力不足的問題常常被馬拉松賽事拒之門外,香港超級馬拉松協會為了讓視障群體同樣擁有參賽的機會,體現運動的公平性,在2015年6月贊助視障跑手參加澳洲黃金海岸超級馬拉松;在2016年6月的西樵山國際超級馬拉松中,更是為十數位視障跑手特意舉辦一場“視障公益跑”,在領跑員的帶領下,視障跑手們完成了屬於自己的半馬。

舉辦馬拉松賽事,不僅要弘揚運動的精神,與慈善結合更是讓賽事成為一個傳播正能量的平臺。

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  • 獲得國際認可

2016.9    香港超級馬拉松協會入圍SPIA年度最佳社會責任獎

2016 Corporate Social Responsibility Awards Nomination

This vision of our initiative is to make no difference to all, no matter mentally handicapped or blind runners. Those people should enjoy running as freely as the ordinary. Everyone is equal to sports.

Therefore, our missions that we should help runners by offering special training and race opportunities and securing enough founding by sponsorship for those underprivileged runners in order making no burden to their families.

Our objectives, first is to secure adequate sponsorship for providing couching fee and full uniforms including running shoes, transportation, food and drinks, which benefits 80 to 100 runners annually. The second objective is to organize at least 2 races in different levels for wide ranges of handicapped runners, which are half marathon and 3 hrs 6 mens team relay. The third objective is to annually organize at least 4 official training with coaches and on-going running sessions every two to four weeks.

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In past 12 months, Est. HKD 300, 000 cash equal to 10% of our race budget is allocated for CSR purpose. In addition to that HKD 300, 000 value goods and services were sponsored, including 100 pairs of running shoes, 100 suits of full uniforms, accommodation, transportation and food and drinks. The total amount of CSR budget are HKD 600,000. Those who sponsors are Skeckers, National Arts Hotel, Hong Kong Government (Home Affair Department) Foshan Xiqiao Government, Tian Yuan Bakery, Watsons, Decathlon and Dr. Szeto giving medical aid.

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Before the two event being held, press conferences were called and media were invited to special training workshop. Apart from that, we also arranged interviews for signature runners to promote the running event. On the race day, over 60 media were present and witnessed the event. After that, TV channels, radio, newspapers, relevant websites such as Xinhua Net, Renmin Net and social media such as Facebook, Weibo reported the events. Especially, Guangdong Sports Channel made an 1-hour special program about the Xiqiao blind runners half marathon. Also, major newspapers published the event on front page.

Significant media reports are below:

1. (Xinhua Nets) http://news.xinhuanet.com/sports/2016-06/05/c_9040612.htm

2. (Guangzhou Daily) http://news.dayoo.com/guangzhou/201606/08/10002079_112259346.htm

3. (Sohu sports) http://sports.sohu.com/20160608/n453599555.shtml

4. (chinanews) http://www.gd.chinanews.com/2016/2016-06-05/2/370805.shtml

5. (Sina sports) http://gd.sina.com.cn/fs/2016-06-27/city-fs-ifxtmweh2560847.shtml

1-hour special TV program:

(Guangdong Sports Channel) http://v.qq.com/x/page/l0312txbr1a.html

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80 mentally-handicapped runners are given 2 special training at Kwai Fong Sports Ground between July and August, 2015  by professional coach Mr. K.K.Chan.

Sponsor visit to Hong Chi Special School in August and Pentecostal Church Sheltered Workshop in September benefited 30 mentally-handicapped runners respectively.

On September 26, 2015, 3hrs 6mens team relay – mentally handicapped category are held, 5 teams, totally 30 runners participated.

On Jun 6, 2016, Blind runner half marathon, which is China’s first marathon specially for blind runners. 7 blind runners with their own support runners took part in the event. In order to create safe and comfortable running environment, running route, food and drinks were specially designed and arranged.

In addition to that, experiences such as sightseeing and baking workshop were also provided for blind runners pre and post half marathon event.

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We are actively working with five mentally-handicapped organizations in Hong Kong, leading role of which is Hong Kong Hong Chi Special School. Similarly, there are 10 blind organizations and 10 marathon club in Mainland China being worked with Guangzhou Blind Association. Over 1000 persons are benefit from the activities being held.

In addition to the event, those blind runners provided massage service on half marathon race Day Jun 26, 2016 as return. Over 400 marathon runners enjoyed their post race massage service.

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Both in Hong Kong and in mainland of China, hundreds of underprivileged runners are given help from our activities. We also receive positive social responses after media reporting, which definitely help promoting and raising sponsorship. Now, we are preparing for national blind runners’ half marathon on March, 2017, the budget of which cost at least RMB 1 million. We are now recruiting more support runners (est.200 paxs) as blind runners’ partners and expecting more than 3000 spectators to attend the blind runners’ half marathon next year.

All the spectators and media involved are passionate with blind marathon event. We hope that the event can encourage more underprivileged runners to join marathon running. Some of charity-minded MMC are willing to sponsor blind runner teams to take part in more marathon races. Overseas races are also considered.

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